Chamber Issues RFP for Brand Logo Design
(Clovis, New Mexico) Friday, February 19, 2021—The Clovis/Curry County Chamber of Commerce has issued an informal request for proposals (RFP) to hire a graphic designer to create a logo in support of the new Clovis community brand. The new brand captures the heart and welcoming nature of Clovis, along with the community’s open skies and endless possibilities, and the Chamber is seeking a designer to create a bold, fresh logo that will reflect the mindset of this brand and the spirit of the community. Designers located in Clovis/Curry County will receive preference when scoring, however the Chamber will consider all eligible respondents with a main goal of selecting the best designer for the project.
Monday, March 1 at 8 a.m. MT
In effort to provide interested designers an equal opportunity to ask questions and better understand the project, the Chamber is holding a virtual Pre-Proposal Meeting via Zoom. Designers can register for the Pre-Proposal Meeting HERE
Businesses seeking to submit a proposal can view the RFP to access criteria, a proposal outline and other specifics. Proposals must be submitted by March 7 at 11:59pm M.T.
About the Clovis Community Branding Initiative
CIDC and the Chamber first embarked on this branding journey in early 2019 by hiring Santa Fe consultancy Once a Day Marketing to develop a new, comprehensive community brand for Clovis. Since then, community members have been able to participate in focus groups and share their thoughts in a community-wide survey that was released earlier this year. The creation of the brand promise and brand slogan in January 2021 marked the completion of phase one of this community branding initiative, while phase two will include creating the marketing and communication tools needed to develop, launch, promote and sustain the brand. It will take a concerted, ongoing effort for the community to deliver on the brand promise, so the Chamber has formed a Clovis Action Team to spearhead the endeavor.